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Welcome to Imperial Hotel
Bedroom with a Sea View
Welcome to Imperial Hotel
Aerial view of great yarmouth seafront
Welcome to Imperial Hotel
Sunset view from Great Yarmouth beach
Welcome to Imperial Hotel
Wind Farm
Welcome to Imperial Hotel
Beach Huts
Welcome to Imperial Hotel
Coffee and scones on the table at Bar Fizz in Imperial Hotel
Welcome to Imperial Hotel
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A Warm Welcome to Great Yarmouth

Located at the relaxed end of Great Yarmouth seafront, with outstanding sea views, the 4 star Imperial Hotel & Restaurant is perfect for a pleasure or business trip to Norfolk. The Imperial Hotel is the quintessential, quality, Great British seaside hotel - still proudly independently owned. It is ideal for visiting the Norfolk & Suffolk coast and offers great breaks throughout the year.

The Terrace at The Imperial Hotel with large windows and a traditional brick facade under a sunny sky.
The Terrace is now open for evening dining...

Come and make the most of the longer days and lighter evenings by dining on the terrace, and enjoy views over North Beach...

Dine on The Terrace

A dining table set with glassware, cutlery, a vase of red and yellow tulips, and a menu titled 'The Terrace'.
Spring Themed Afternoon Tea

Our delicious Afternoon Tea has been given a Spring glow up! Enjoy a gorgeous array of sweet and savoury Spring-themed delights whilst making the most of the views, and the season, on our lovely Terrace. 

Terrace Menus

Man wearing glasses and a tuxedo with a bow tie, smiling at the camera.
Back by popular demand...

For one night only! 
Nicholas Mobbs hosts a South African Premium Wine Tasting and Dinner at Imperial Hotel on 24th April 2026.

A warm welcome

Overlooking the beach, sea and refurbished Venetian Waterway Gardens, our lovely four-star hotel in Great Yarmouth has been welcoming guests since the 1930s. We have a well-earned reputation for our exceptional service and for our family-feel, which is part of the Mobbs family legacy. Now owned by Hotel Director, Grant Smith, and an Employee Owned Trust, the Imperial Hotel remains a very special hotel and a place that guests return to again and again.

 

Fabulous food served at breakfast, dinner and for Sunday lunch is available on the fully glazed Terrace with stunning sea views overlooking North Beach and adjoining Victoria Suite restaurant. With an electrically operated retractable roof and side panels for those sunny, warm days, there’s also outdoor heating and cozy blankets for your knees if the weather turns chilly. The extensive wine list and drinks menu are also available in Bar Fizz where it's table service only. Our renowned Café Cru Restaurant with 2 AA Rosettes serves the most delicious dinners and Sunday lunches in town.

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Conferences, weddings, celebrations and other functions are catered for with ease by our professional, unflappable team, with fun events and entertainment throughout the year.  

As proud winners of the Norfolk & Suffolk 2020 Tourist Awards category for Customers at the Heart of Everything, customer service is second to none at Imperial Hotel. You'll find a warm and friendly welcome, the Imperial way, whatever your reason for visiting. If you'd like to check out our most recent reviews, you'll find them here. 

About Us

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